Michelin Hong Kong/Product Lines/Michelin and Society
Michelin Asia (HK) Ltd was established in 1987 as a representative office to develop and manage the markets of Hong Kong and Macau.
Michelin Asia (HK) Ltd. together with its appointed local distributor, markets the tyres in Hong Kong and Macau including those for passenger car/light truck, truck and bus, motorcycle/scooter and industrial/earthmover equipment.
As the trusted brand for tyres for all types of vehicles, MICHELIN is the top choice in the region for many decades for consumers, dealers and corporate clients in the car manufacturing and distribution, fleets, government institutions, public transportation and racing teams.
Michelin is the pioneer in tyre technology and manufacturing. However, the Group’s mission goes far beyond that of a tyre manufacturer. Hence, Michelin Asia (Hong Kong) Ltd. is inspired to serve the Group’s mission and core values when anticipating and satisfying the customers' needs and expectation with its products and services.
With its breakthrough innovation, Michelin has continued its all-round (original equipment, replacement and retread) technological leadership across the goods and people road transportation segments. Michelin Hong Kong offers tyre and service solutions designed to increase its customers’ competitive edge in the long haul industry by optimising vehicle uptime and minimising operating expenditure.
Michelin Earthmover tyres are providing cost-effective solutions and improving safety of operations in a wide range of mining, quarrying and civil construction applications across the length and breadth.
Ever since André and Edouard Michelin invented the first detachable pneumatic bicycle tyre in 1891, Michelin bicycle tyre technology has been among the most advanced in the world. Michelin expanded its expertise in bicycle tyres to then producing a superior range of motorcycle tyres. Michelin motorcycle tyres have gained a well-earned reputation for performance, quality and durability.
Michelin contributes to the progress of mobility of people and goods by providing solutions which make travel always safer, more convenient, pleasant and economical, and respectful of nature. MICHELIN's wide range of tyres delivers demanding drivers exceptional handling as well as increased safety and comfort for both on and off the road. Every MICHELIN tyre has been engineered for outstanding durability, and have earned the reputation for resilience and long life, enabling vehicles to be more energy efficient.